Last Updated on July 30, 2026 by Daniel Globe
Hilton has grown far beyond its original namesake hotels. Its network now includes luxury resorts, full-service convention hotels, boutique collections, focused-service properties, extended-stay suites, furnished apartments, independent partner brands, and vacation-ownership resorts. Knowing how these options differ can make it much easier to choose the right hotel for your budget and travel style.
Quick Answer
Hilton’s June 2026 corporate fact sheet lists 28 brands across 9,453 properties in 144 countries and territories. The portfolio ranges from Waldorf Astoria and Conrad luxury hotels to Hampton, Spark, Home2 Suites, lifestyle collections, extended-stay apartments, independent partner brands, and licensed Hilton Grand Vacations resorts.
Key Takeaways
- Hilton’s latest quarterly fact sheet lists 28 brands, 9,453 properties, nearly 1.4 million rooms, and locations in 144 countries and territories.
- Waldorf Astoria, Conrad, LXR, NoMad, and Signia cover Hilton’s luxury and approachable-luxury segments.
- Hampton, Tru, Spark, and Hilton Garden Inn offer focused-service stays, but their prices and included amenities are not identical.
- Embassy Suites, Homewood Suites, Home2 Suites, LivSmart Studios, and Apartment Collection provide extra space or extended-stay features.
- Amenities, breakfast policies, parking charges, destination fees, pet rules, and room layouts can vary by hotel, so check the individual property before booking.
As of June 30, 2026, Hilton reported 9,453 properties, 1,384,842 rooms, and more than 260 million Hilton Honors members worldwide.
Hilton Hotel Brands at a Glance
The name Hilton can refer either to Hilton Worldwide Holdings, the parent hospitality company, or to Hilton Hotels & Resorts, its flagship full-service hotel brand. Hilton does not directly own every hotel carrying one of its names. Many properties are independently owned and operate under franchise or management agreements, while some partner and vacation-ownership properties use separate business arrangements.
The following list reflects the 28 entries in Hilton’s official Q2 2026 portfolio materials. Undergraduate by Hilton was announced in June 2026, but its first stays are expected in 2027. Select by Hilton is a network for qualifying independent hotel brands, and the three vacation-ownership brands operate through Hilton Grand Vacations under a Hilton trademark license.
| Category | Brands | What to Expect |
|---|---|---|
| Luxury | Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, LXR Hotels & Resorts, NoMad Hotels, Signia by Hilton | High-end service, destination dining, premium wellness, distinctive design, resorts, and major event facilities. |
| Lifestyle and collections | Canopy by Hilton, Curio Collection by Hilton, Graduate by Hilton, Tapestry Collection by Hilton, Outset Collection by Hilton, Tempo by Hilton, Motto by Hilton, Undergraduate by Hilton | Locally influenced design, independent character, social spaces, urban locations, and experience-led stays. Undergraduate stays are expected to begin in 2027. |
| Full service | Hilton Hotels & Resorts, DoubleTree by Hilton | Restaurants, bars, meeting facilities, room-service options at many locations, and broad appeal for leisure and business travel. |
| Focused service | Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Spark by Hilton | Simpler service models and practical amenities. Breakfast and on-site dining policies differ by brand. |
| All-suite and extended stay | Embassy Suites by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton, LivSmart Studios by Hilton, Apartment Collection by Hilton | Larger layouts, kitchen facilities at several brands, and options designed for families, relocation, work assignments, and longer visits. |
| Independent-brand network | Select by Hilton | A Hilton platform for established independent hotel brands that retain their identities while joining Hilton’s booking and loyalty network. YOTEL is the first announced brand. |
| Vacation ownership | Hilton Club, Hilton Grand Vacations Club, Hilton Vacation Club | Timeshare and vacation-ownership resorts operated through Hilton Grand Vacations under a license to use Hilton trademarks. |
Note: Hilton’s portfolio changes as hotels open, close, convert, or join through partnerships. Some Hilton pages may display an older property or brand count, so a dated quarterly fact sheet is more reliable than an undated summary.
Luxury Hotels: Waldorf Astoria, Conrad, LXR, NoMad, and Signia
Hilton’s luxury group includes five brands with different personalities rather than one uniform level of formality.
- Waldorf Astoria Hotels & Resorts emphasizes landmark destinations, highly personalized service, fine dining, premium spas, and distinctive resort or city experiences.
- Conrad Hotels & Resorts combines contemporary luxury with modern design, destination-focused experiences, and hotels in major cities and resort markets.
- LXR Hotels & Resorts is a collection of independent luxury hotels. Properties retain individual identities while participating in Hilton’s booking and Hilton Honors systems.
- NoMad Hotels provides a residential-style luxury experience shaped around dining, art, design, and sought-after urban neighborhoods.
- Signia by Hilton combines approachable luxury with large meeting venues, destination dining, wellness facilities, and services aimed at major events and business gatherings.
Waldorf Astoria is usually the clearest choice for travelers seeking Hilton’s most traditional high-luxury experience. Conrad tends to feel more contemporary, while LXR and NoMad appeal to guests who prefer a hotel with a more individual identity. Signia is particularly relevant to convention attendees and large event groups.
Full-Service Comfort at Hilton and DoubleTree
Hilton Hotels & Resorts is the company’s flagship brand. These hotels are commonly found in city centers, business districts, airports, convention destinations, and resort areas. Many have multiple dining options, meeting rooms, fitness facilities, pools, executive lounges, or resort amenities, although the exact facilities vary by location.
DoubleTree by Hilton is an upscale full-service brand known for its warm welcome and its signature chocolate-chip cookie. DoubleTree hotels often serve both leisure and business travelers and may include restaurants, bars, meeting rooms, pools, and fitness centers.
The practical difference between the two is not always dramatic. Hilton Hotels & Resorts generally carries the stronger flagship positioning, while DoubleTree often includes converted or independently owned hotels with more variation in architecture and layout. The individual property, location, renovation history, and available facilities may matter more than the name alone.
Spacious Suites and Extended Stays
Hilton has several suite and apartment-style brands, but they serve different types of stays. Embassy Suites focuses on two-room accommodations and included food benefits, while Homewood Suites, Home2 Suites, LivSmart Studios, and Apartment Collection place more emphasis on kitchens and longer visits.
| Brand | Typical Layout | Kitchen Facilities | Food Benefit | Best Fit |
|---|---|---|---|---|
| Embassy Suites | Usually a two-room suite with separate living and sleeping areas | Usually a microwave and refrigerator rather than a full kitchen | Made-to-order breakfast and an evening reception are signature inclusions | Families, groups, short business trips, and travelers wanting extra living space |
| Homewood Suites | Studio, one-bedroom, or larger suite layouts depending on the property | Fully equipped kitchen with a full-size refrigerator, dishwasher, microwave, and cooking equipment | Complimentary hot breakfast; many hotels also hold a scheduled evening social | Extended assignments, families, relocation, and guests who plan to cook |
| Home2 Suites | Flexible studio and one-bedroom suites | In-suite kitchen facilities, generally including a refrigerator, microwave, dishwasher, and dishes | Complimentary hot breakfast | Value-conscious extended stays, families, and travelers with pets |
| LivSmart Studios | Apartment-style studio designed around daily routines | Full-size refrigerator, dishwasher, microwave, and two-burner cooktop | Complimentary grab-and-go breakfast and 24-hour coffee | Long assignments and guests who expect to stay for several weeks |
| Apartment Collection | Furnished studios through multi-bedroom apartments | Chef-ready kitchens, with in-unit laundry and separate living areas promoted at participating locations | Varies by property | Families, groups, remote work, temporary housing, and apartment-style city stays |
Embassy Suites promotes two-room suites, complimentary made-to-order breakfast, and an evening reception. Homewood Suites provides fully equipped kitchens and complimentary hot breakfast, making it better suited to guests who intend to prepare meals.
Pro Tip: Do not rely on the word “suite” alone. A suite may be one open room with a sitting area, while a two-room suite has a door separating the bedroom and living room. Review the floor plan and room description before booking.
Focused-Service Brands: Hampton, Hilton Garden Inn, Tru, and Spark
Focused-service hotels generally provide fewer restaurants, lounges, and event services than a full-service Hilton or DoubleTree. They can offer good value, but no brand is guaranteed to be the cheapest option in every city.
Hampton by Hilton
Hampton is Hilton’s largest brand by property count. It is known for straightforward rooms, a complimentary hot breakfast, Wi-Fi for Hilton Honors members booking through eligible channels, and a broad footprint that includes Hampton Inn and Hampton Inn & Suites property names.
Hilton Garden Inn
Hilton Garden Inn is an upscale focused-service brand aimed at both business and leisure guests. Hotels commonly have an on-site restaurant or bar, a market, meeting space, a fitness center, and work-friendly rooms. Breakfast is generally available for purchase unless it is included in a particular rate or provided through an eligible elite benefit.
Tru by Hilton
Tru uses smaller, efficiently designed rooms and larger shared lobbies with spaces for working, eating, socializing, and games. A complimentary customizable breakfast is a signature feature at participating Tru hotels.
Spark by Hilton
Spark is Hilton’s value-oriented conversion brand. It focuses on simple rooms, practical common areas, and essential amenities with fewer full-service features. Spark can be a strong option for travelers who prioritize price and a recognizable hotel network over restaurants, extensive meeting space, or resort-style facilities.
Note: Hampton and Tru commonly include breakfast as a core brand feature. Hilton Garden Inn usually sells breakfast separately, while Spark’s breakfast format and other inclusions should be confirmed on the individual hotel page.
Lifestyle Hotels and Locally Inspired Collections
Hilton’s lifestyle and collection brands are designed for travelers who want more local character than a standardized chain hotel normally provides. Some are tightly defined Hilton concepts, while others are collections of independently designed properties.
- Canopy by Hilton offers neighborhood-focused hotels with locally influenced design, food, drinks, and social spaces.
- Curio Collection by Hilton includes individually distinctive upper-upscale hotels selected for their design, history, location, or cultural character.
- Graduate by Hilton operates in university towns and uses campus history, school traditions, and local references in its design.
- Tapestry Collection by Hilton is an upscale collection of independent hotels with individual designs and locally rooted stories.
- Outset Collection by Hilton is an upscale conversion collection for independent hotels, revived landmarks, urban boutiques, and outdoor-oriented properties.
- Tempo by Hilton emphasizes efficient room zones, wellness, contemporary food and beverage, and an elevated but approachable lifestyle experience.
- Motto by Hilton uses compact rooms, central urban locations, social spaces, and flexible connecting-room configurations.
- Undergraduate by Hilton is an upper-midscale college-town concept designed to complement Graduate by Hilton. Hilton says its first stays are coming in 2027.
Curio and Tapestry are often the best choices for travelers who want an independently styled hotel while still earning or redeeming Hilton Honors Points. Canopy, Tempo, and Motto have more defined brand concepts, while Graduate and Undergraduate focus on university destinations.
Boutique-Style City Stays at Motto by Hilton
Motto by Hilton is designed for travelers who value location and shared social space more than a large private room. Properties are generally placed in walkable urban neighborhoods and use efficiently designed guest rooms to keep guests close to restaurants, nightlife, attractions, and public transportation.
A defining feature is Motto’s flexible connecting-room system. Participating hotels can allow groups to confirm several connected rooms in advance, with some configurations linking as many as nine rooms. This can work well for friends and families who want private bedrooms while staying close together.
Pro Tip: Check the room’s listed square footage before booking a Motto hotel. Its efficient rooms can be ideal for travelers who spend most of the day exploring, but guests needing a large desk, extensive storage, or a separate living area may prefer another Hilton brand.
Select by Hilton and Independent Partner Hotels
Select by Hilton is not a single standardized hotel concept. It is a Hilton network created for established independent hotel brands that want access to Hilton’s reservation, technology, and loyalty systems while retaining their own names and operating identities.
YOTEL was announced in March 2026 as the first independent brand to join Select by Hilton. Hilton stated that YOTEL would continue to manage and license its own brand while participating in Hilton’s commercial platform. Travelers may therefore encounter a hotel in Hilton’s booking channels that does not carry a conventional “by Hilton” name.
Hilton also has other strategic lodging relationships, including access to participating Small Luxury Hotels of the World. These arrangements expand where members can earn or use Points, but the independent hotels may not follow the same standards or benefit rules as a traditional Hilton brand.
Hilton Grand Vacations and Vacation-Ownership Resorts
Hilton’s corporate fact sheet includes Hilton Club, Hilton Grand Vacations Club, and Hilton Vacation Club in its 28-brand presentation. These are vacation-ownership or timeshare brands associated with Hilton Grand Vacations Inc., a separate public company that operates under a license to use Hilton trademarks.
These resorts often provide studios or multi-bedroom accommodations, kitchens or kitchenettes, laundry facilities, and resort amenities. However, buying vacation ownership is different from booking an ordinary hotel room. Promotional packages may require attendance at a sales presentation, and ownership involves separate contracts, fees, reservation rules, and long-term obligations.
Warning: A discounted Hilton Grand Vacations promotional package may include a scheduled vacation-ownership presentation. Read the offer’s eligibility rules, presentation requirement, cancellation terms, taxes, and travel deadlines before purchasing.
Which Hilton Brand Is Best for Your Trip?
| Traveler Need | Brands to Consider | Why |
|---|---|---|
| Traditional luxury | Waldorf Astoria | Highly personalized service, fine dining, spas, and landmark destinations |
| Modern luxury | Conrad, LXR, NoMad | Contemporary design or individually styled high-end properties |
| Convention or major event | Signia, Hilton Hotels & Resorts | Large meeting venues, dining, business services, and group facilities |
| Family needing separate space | Embassy Suites, Homewood Suites | Separate living areas, breakfast, and more room to spread out |
| Extended stay with a kitchen | Homewood Suites, Home2 Suites, LivSmart Studios, Apartment Collection | Cooking facilities, storage, and layouts designed for longer stays |
| Complimentary breakfast | Hampton, Tru, Embassy Suites, Homewood Suites, Home2 Suites | Breakfast is a core offering, subject to the property and local brand program |
| Locally inspired boutique stay | Curio, Tapestry, Outset, Canopy | More individual design and a stronger connection to the destination |
| Central city location with an efficient room | Motto, YOTEL through Select by Hilton | Compact, design-led rooms and urban locations |
| Simple value-focused stay | Spark, Tru, Hampton | Practical rooms and fewer full-service facilities, though local rates still vary |
Hilton Honors Benefits Across the Portfolio
Hilton Honors is Hilton’s free loyalty program. Eligible bookings can earn Points and provide access to member rates, digital check-in, room selection at participating hotels, Digital Key, and reward-night redemptions.
Benefits depend on the member’s tier, booking channel, hotel, region, and availability. An elite benefit such as a room upgrade or food-and-beverage credit is not guaranteed at every brand or property. Partner hotels and vacation-ownership resorts may also have different earning, redemption, or benefit rules.
Pro Tip: Compare the direct Hilton rate with other available rates, but read the earning rules before booking. Some third-party reservations do not earn Hilton Honors Points or elite-night credit and may not receive all on-property benefits.
What to Verify Before Booking Any Hilton Hotel
Brand standards provide a useful starting point, but individual hotels can differ considerably. Before confirming a stay, check the property page and your selected rate for:
- Whether breakfast is free, sold separately, or provided through an elite benefit
- Parking, resort, destination, pet, and early check-in fees
- Whether the room has a full kitchen, kitchenette, microwave, or refrigerator
- Pool, lounge, restaurant, spa, shuttle, and fitness-center availability
- Renovation notices or temporary facility closures
- Connecting-room confirmation and maximum occupancy
- Cancellation deadlines and deposit requirements
- Whether Hilton Honors earning and elite benefits apply to the selected rate
Exploring the Diversity of Hilton’s Hotel Portfolio
Hilton’s portfolio covers nearly every major type of lodging, but the right choice depends on more than the logo. Waldorf Astoria and Conrad serve luxury travelers, Hilton and DoubleTree provide full-service stays, Hampton and Spark focus on practical lodging, and the suite brands address families and extended visits. Curio, Tapestry, Canopy, Motto, Graduate, and other lifestyle brands offer more distinctive settings.
The most important step is to compare the actual property rather than relying only on the brand category. Review the room layout, included meals, fees, location, recent guest photos, and cancellation terms. A well-located Hampton may work better for one trip than a full-service Hilton, while a Homewood Suites kitchen can be more valuable than luxury amenities during a long stay.
If you plan to photograph your hotel and destination, the guide to choosing the best travel camera backpack can help you compare carrying capacity, protection, comfort, and access to your camera gear.
Frequently Asked Questions
What is Hilton?
Hilton Worldwide Holdings is a global hospitality company that manages, franchises, owns, licenses, and partners with hotels and lodging businesses. Hilton Hotels & Resorts is the company’s flagship hotel brand and should not be confused with the parent company itself.
What hotels are part of Hilton?
Hilton’s June 2026 materials list 28 brands. They include Waldorf Astoria, Conrad, LXR, NoMad, Signia, Canopy, Curio Collection, Graduate, Tapestry Collection, Outset Collection, Tempo, Motto, Undergraduate, Hilton Hotels & Resorts, DoubleTree, Hilton Garden Inn, Hampton, Tru, Spark, Embassy Suites, Homewood Suites, Home2 Suites, LivSmart Studios, Apartment Collection, Select by Hilton, Hilton Club, Hilton Grand Vacations Club, and Hilton Vacation Club.
How many Hilton hotels are there?
Hilton reported 9,453 properties and 1,384,842 rooms in 144 countries and territories as of June 30, 2026. Those figures include properties connected through Hilton’s timeshare and strategic partner arrangements.
Does Hilton own every hotel carrying a Hilton brand?
No. Many Hilton-branded hotels are owned by independent companies and operated under franchise or management agreements. Hilton also has licensed vacation-ownership brands and strategic relationships with independent lodging companies.
Which Hilton brands include free breakfast?
Hampton, Tru, Embassy Suites, Homewood Suites, and Home2 Suites generally promote complimentary breakfast as a core brand benefit. LivSmart Studios promotes a grab-and-go breakfast. Exact hours, menus, and regional offerings vary, so confirm the details with the hotel.
Which Hilton brands have kitchens?
Homewood Suites, Home2 Suites, LivSmart Studios, and Apartment Collection are the main Hilton options for in-room cooking facilities. Equipment differs: some rooms have a full cooktop and dishwasher, while others may offer a smaller kitchen setup. Embassy Suites usually provides a microwave and refrigerator rather than a complete kitchen.
What benefits come with Hilton Honors?
Hilton Honors members can earn Points on eligible stays, access member rates, redeem Points for reward nights, and use app features such as digital check-in, room selection, and Digital Key at participating hotels. Additional benefits depend on membership tier, hotel, booking method, and availability.
Is Hilton Grand Vacations the same company as Hilton?
No. Hilton Grand Vacations Inc. is a separate company. It operates Hilton Club, Hilton Grand Vacations Club, and Hilton Vacation Club under a license to use Hilton trademarks. Its timeshare products and promotional packages have separate terms from ordinary Hilton hotel bookings.
Sources
- Hilton Q2 2026 Corporate Fact Sheet — current brand, property, room, country, and Hilton Honors totals as of June 30, 2026.
- Hilton Official Brand Directory — current brand descriptions and announced future brands.
- Hilton Investor Relations — company structure, business model, and current corporate overview.
- Hilton Honors Member Benefits — loyalty benefits and digital features.
- Hilton and YOTEL Select by Hilton Announcement — structure and purpose of the independent-brand network.
- Apartment Collection by Hilton Announcement — apartment layouts, partnership model, and launch details.