Last Updated on July 24, 2026 by Daniel Globe
TRT Holdings, Inc., a privately held Dallas-based holding company controlled by the Rowling family, owns Omni Hotels & Resorts. TRT acquired Omni in 1996 and has continued to invest in hotels, resorts, renovations, and new developments. Omni currently reports 50 hotels in the United States and Canada, about 23,550 rooms, and approximately 20,000 associates.
Quick Answer
TRT Holdings, Inc., a privately held company controlled by the Rowling family, owns Omni Hotels & Resorts. TRT acquired the hotel company in 1996. Omni currently lists 50 hotels in the United States and Canada, while individual properties may be owned, managed, or franchised under the Omni brand.
Key Takeaways
- TRT Holdings is the parent company of Omni Hotels & Resorts and has owned the brand since 1996.
- Robert and Reese Rowling founded TRT Holdings in 1989, and the Rowling family continues to control the private company.
- Omni reports 50 hotels in the United States and Canada, approximately 23,550 rooms, and about 20,000 associates.
- TRT owns the Omni hotel company, but that does not mean TRT directly owns every building carrying the Omni name.
- Confirmed growth includes a first Omni resort in Mexico in 2027, Omni Midland in late 2027, and Omni Raleigh in late 2028.
What’s in This Article
- Who Owns Omni Hotels and Resorts?
- History of TRT Holdings
- The Acquisition of Omni Hotels and Resorts
- Omni’s Brand and Properties
- Who Runs Omni Hotels Today?
- The Impact of TRT Holdings on Omni Hotels
- Omni Select Guest Loyalty Program
- Sustainability and Social Responsibility
- Future Plans and Expansion
- What the Future Holds for Omni Hotels
- Frequently Asked Questions
- Sources
Who Owns Omni Hotels and Resorts?
TRT Holdings, Inc. is the parent company of Omni Hotels & Resorts. Omni has repeatedly identified TRT as its parent company, and official company announcements describe the Rowling family as the leadership behind TRT.
This ownership structure matters because Omni is not part of Marriott International, Hilton Worldwide, Hyatt Hotels Corporation, or InterContinental Hotels Group. It remains privately controlled rather than publicly traded as a separate hotel company.
Note: TRT owns the Omni hotel company and brand. However, Omni’s own terms explain that properties in its system may be owned, managed, or franchised. Therefore, the owner of a specific Omni building can differ from the owner of the Omni brand.
History of TRT Holdings
Robert Rowling and his father, Reese Rowling, founded TRT Holdings in 1989 after building their wealth in the oil and gas business. TRT became a privately held investment company with interests that have included hospitality, energy, real estate, and other investments.
The company generally takes a long-term ownership approach. Instead of building a large public hotel group with many separate brands, TRT has concentrated much of its hospitality investment around Omni Hotels & Resorts and selected hotel and resort developments.
Today, Robert Rowling remains closely associated with TRT’s ownership, while Blake Rowling serves as president of TRT Holdings. This family-led structure helps explain why Omni often describes itself as operating under long-term, single-company ownership.
The Acquisition of Omni Hotels and Resorts
TRT Holdings purchased Omni Hotels in 1996. The transaction included Omni’s U.S. hotels, management and franchise agreements, and rights to the Omni brand outside the Asia-Pacific region.
The sellers were not Omni’s original founders. Omni traces its corporate roots to the Dunfey hotel business established in 1958, but the company changed ownership several times before TRT acquired it. Historical company records show that Hong Kong-based Wharf Holdings controlled Omni before the 1996 sale.
After the acquisition, TRT installed new leadership and began a broad investment program. The company renovated established hotels, entered additional markets, developed new convention hotels and resorts, and acquired major destination properties.
The aim was to grow Omni without turning every hotel into the same experience. That approach later became closely tied to Omni’s “Local Color” idea, which emphasizes design, food, amenities, and service connected to each destination.
Omni’s Brand and Properties
| Brand | Current Hotels | Approximate Rooms | Approximate Associates |
|---|---|---|---|
| Omni Hotels & Resorts | 50 in the United States and Canada | 23,550 | 20,000 |
Omni operates full-service upscale and luxury hotels in major cities, convention destinations, golf resorts, spa resorts, and historic properties. The portfolio includes downtown business hotels as well as large leisure resorts.
Examples include the Omni Dallas Hotel, which is connected to the Kay Bailey Hutchison Convention Center, and Omni La Mansión del Rio in San Antonio, a historic River Walk property. Other well-known resorts include The Omni Homestead Resort & Spa, The Omni Grove Park Inn & Spa, Omni PGA Frisco Resort & Spa, and Omni Amelia Island Resort & Spa.
Many Omni properties include restaurants, meeting and event space, fitness facilities, pools, spas, or golf. Amenities vary by location, so travelers should check the individual property page before booking.
Omni currently reports 50 hotels, approximately 23,550 rooms, and about 20,000 associates across its United States and Canada portfolio.
Who Runs Omni Hotels Today?
Ownership and day-to-day leadership are different. TRT Holdings is Omni’s parent company, while Omni has its own operating leadership team.
- Robert Rowling: Founder and controlling owner associated with TRT Holdings.
- Blake Rowling: President of TRT Holdings.
- Kurt Alexander: President of Omni Hotels & Resorts, according to Omni’s current company information.
Omni’s corporate office is in Dallas, Texas. Property-level general managers and operating teams handle the day-to-day work at individual hotels and resorts.
The Impact of TRT Holdings on Omni Hotels and Resorts
TRT’s clearest impact has been long-term capital investment and portfolio development. Since the 1996 acquisition, Omni has renovated historic hotels, developed large convention properties, added destination resorts, and expanded its golf and spa offerings.
A major example was Omni’s 2013 acquisition of five resorts, including The Omni Grove Park Inn, The Omni Homestead Resort, Omni Barton Creek Resort & Spa, Omni La Costa Resort & Spa, and Omni Rancho Las Palmas Resort & Spa. That deal significantly expanded Omni’s resort portfolio.
Recent investment also shows the same pattern. Omni Fort Lauderdale Hotel opened in 2026 with 801 rooms and more than 120,000 square feet of meeting and event space. In July 2026, Omni announced completion of a resort-wide transformation at Omni Amelia Island Resort & Spa valued at more than $40 million.
These documented projects support a stronger claim than broad statements about increased revenue or guest satisfaction, which Omni does not publicly quantify in the sources reviewed.
Omni Select Guest Loyalty Program
Omni’s free Select Guest program rewards members for qualifying hotel nights and eligible spending charged to the room. The program uses Omni Credits, not ordinary cash-value points.
- Member and Insider tiers earn 5 Omni Credits per qualifying room night.
- Champion and Icon tiers earn 10 Omni Credits per qualifying room night.
- Members can also earn credits from qualifying on-property purchases.
- 100 Omni Credits can be redeemed for a free night, subject to availability and blackout dates.
- Benefits can include Wi-Fi, welcome beverages, room upgrades, early check-in, and late checkout, depending on tier and availability.
Pro Tip: Join Select Guest before booking and add your membership number to the reservation. Review the current benefits and blackout dates because free-night availability and upgrades are not guaranteed at every property or on every date.
How Omni Hotels Approaches Sustainability and Social Responsibility
Omni publishes an environmental stewardship program covering food and beverage sourcing, energy use, recycling, water conservation, air quality, and chemical use. Examples listed by the company include energy-efficient lighting in new and renovated hotels, reduced use of single-use plastic bottles, recycling where local services are available, bulk shower dispensers, and less frequent linen and towel replacement unless guests request it.
These measures show an operating framework, but Omni does not publish enough portfolio-wide emissions data on the cited page to support a precise claim about how much its carbon footprint has fallen. The article should therefore describe the programs without claiming a measured reduction that has not been publicly documented.
Omni’s best-documented community program is Say Goodnight to Hunger. Omni says it donates one meal for every completed stay and has helped provide more than 27 million meals through Feeding America since the program began in 2016.
Future Plans and Expansion for Omni Hotels and Resorts
Omni’s expansion plans are now more specific than the original article suggested. The company has announced several confirmed projects and openings:
- Omni Fort Lauderdale Hotel: Opened in 2026 as an 801-room convention and leisure hotel.
- Omni Pontoque Resort at Punta de Mita: Planned for 2027 and described by Omni as its first luxury property in Mexico.
- Omni Midland Hotel: A 143-room Texas hotel scheduled to open in late 2027.
- Omni Raleigh Hotel: A 600-room convention hotel scheduled to open in late 2028.
- Existing-property investment: Major renovations continue, including the more than $40 million transformation of Omni Amelia Island Resort & Spa completed in July 2026.
These projects show that Omni is pursuing both new construction and reinvestment in existing properties. The mix includes convention hotels, urban hotels, golf and leisure resorts, and expansion beyond the United States and Canada.
Note: Hotel opening dates can change because of construction, financing, permitting, or operating conditions. Check Omni’s official “Coming Soon” page for the latest schedule.
What the Future Holds for Omni Hotels and Resorts
Omni’s direction under TRT Holdings is centered on long-term ownership, destination-focused design, convention and resort development, and continued renovation of established properties. The company’s current project list supports continued growth, including its first planned resort in Mexico.
Omni also continues to build guest programs around food, golf, spa, family travel, and local experiences. This fits the brand’s long-standing effort to make each hotel reflect its destination rather than use one identical design across the portfolio.
The strongest outlook is not that growth is guaranteed, but that TRT continues to commit capital to both new hotels and older landmark properties. That strategy gives Omni a clear position as a privately owned full-service hotel and resort company with a concentrated North American portfolio.
Frequently Asked Questions
Who owns Omni Hotels and Resorts?
TRT Holdings, Inc. owns Omni Hotels & Resorts. TRT is a privately held company controlled by the Rowling family and has owned Omni since 1996.
Is Omni owned by Marriott, Hilton, Hyatt, or IHG?
No. Omni is not owned by Marriott, Hilton, Hyatt, or IHG. Its parent company is TRT Holdings.
Does TRT Holdings own every Omni hotel building?
Not necessarily. TRT owns the Omni hotel company and brand, but Omni’s portfolio can include properties that are owned, managed, or franchised under different arrangements.
When was Omni Hotels and Resorts founded?
Omni traces its corporate roots to the Dunfey hotel business founded in 1958. The Omni name became part of the company later, and TRT Holdings acquired Omni in 1996.
How many properties does Omni operate?
Omni currently reports 50 hotels in the United States and Canada, with approximately 23,550 rooms and about 20,000 associates.
Who is the president of Omni Hotels and Resorts?
Kurt Alexander is listed as president of Omni Hotels & Resorts in Omni’s current company information. Blake Rowling is president of parent company TRT Holdings.
Does Omni Hotels and Resorts have a loyalty program?
Yes. Select Guest is Omni’s free loyalty program. Members earn Omni Credits from qualifying nights and eligible on-property spending, and 100 credits can unlock a free night subject to availability and blackout dates.
Is Omni expanding outside the United States and Canada?
Yes. Omni has announced Omni Pontoque Resort at Punta de Mita as its first luxury property in Mexico, with an opening planned for 2027.
Sources
- Omni Hotels & Resorts: About Omni — current hotel, room, associate, leadership, and environmental stewardship information.
- Omni leadership announcement — identifies TRT Holdings as Omni’s parent company and names Blake Rowling and Kurt Alexander.
- Omni company history archive — corporate roots, ownership changes, and details of TRT’s 1996 acquisition.
- Omni Select Guest loyalty program — current Omni Credits, benefits, and free-night rules.
- Say Goodnight to Hunger — Omni’s Feeding America partnership and meal-donation totals.
- Omni coming-soon destinations — confirmed future properties and announced opening windows.